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Showing posts from February, 2019

SEO TOOLS & Types of SEO TOOLS

http://paagcdigitalwebacademy.com/Digital-Marketing-Course SEO Tools: Seo tools is mainly for  website  . where it help the website owners to understand where the problem is occured & help us to improve it.  http://paagcdigitalwebacademy.com/Digital-Marketing-Course Types of  SEO TOOLS  1– Backlink Analyzer There are several free  tools  that will analyze how many backlinks your webpage has, and this has a huge impact on search engine rankings so is certainly data you’re going to want. 2 – Domain Age Tool The age of a site is quite important in Google rankings, with mature sites having more stable ranking positions. While you probably know how old your own site is it can be a good idea to check the ages of competing sites. 3 – Domain Popularity Analyzer Another way to see how your competitors are doing and glean an edge over them is to use a domain popularity tool to see how they compare in terms of backlinks and ...

Facebook Remarketing & How Facebook Remarketing will improve our ROI

http://paagcdigitalwebacademy.com/Social-Media-Marketing-Course Facebook Remarketing — Facebook Remarketing   is a way of reconnecting with users who have previously visited your pages or clicked to your ads on a Facebook / website . By collecting data on the users, using platforms such as Facebook   or Google, you can position targeted adverts toa defined audience when they are browsing others   website . http://paagcdigitalwebacademy.com/Social-Media-Marketing-Course How  Facebook Remarketing  will improve our ROI 1. Reduce the  cost per click — Facebook remarketing  usually has lower   cost per click  . when compared to remarketing on search engines. The reason for the lower cost is that Facebook traffic is supposed to be less targeted than  search engine traffic . on search engines, users are looking for a given products or services , & therefore they are asking for your service ( pull Marketing )...