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Bing Ads & Is advertising on Bing ads is useful

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Bing Ads; it is the services provided by the bing on pay per click advertising on the bing platform.   Bings Ads allow you to run ads on both bing search network & its partner network ( yahoo ) . In bing millions of people type keywords in search engine.  looking for particular products & services. 


http://paagcdigitalwebacademy.com/Digital-Marketing-Course

Is advertising on Bing ads  is useful  . some of the usefulness

1. Growing the Market share - Bing is often cited as having only 8 percent of the search Market . that ture globally . but in the US it’s closer to 33 percent - a respectable pool of customers to reach. 

2. Higher CTR - It turns out that not all PPC platfroms perform equally. Bing Ads actually get the higher click-through rate (CTR)  than Google . because of better ad placements .

3. Better ROI -  Across a wide sample of categories , the average “bid “ price (cost per click ) of bing is 42 % less than Google . but bing ads still enjoy good conversion rates. This translate to a high return of investments . 

4. Less Competition - If, you consider Adwords the Holy grail of search marketing. you’re not the only one . That space is crowded , & your audience will see your competitions ads either before or after they see yours .










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