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Mobile Marketing & Advantages of Mobile Marketing.




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Mobile Marketing
: it is the promotional activity of the product & services designed for the mobiles devices & smartphone. it is focused on reaching a specific audience through the mobile, tablets & smartphone. or any other related device through Email, SMS, social media or Mobile application.

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Advantages of Mobile Marketing
1 . Mobile Marketing reaches a Large audience — smartphones & tablets are cheaper , smaller & more portable than traditional Pc’s & laptops . this means here the users of the mobile devices , tablets & smartphone are more than pc & laptop so, there are large no of audience in mobile marketing .
2 . Instantaneous Results — The results are instantaneous because here we always carry our mobile devices , like our wallets or keys . we never leave home without them , & most of the time our mobile will be on & will be using half of our a day , you can see a we receive the message at every moment it is sent . so, by this you will get the instantaneous result .
3 . convenient to use — since the screen size of the mobile phone is small , its limit the scope of content that can be displayed . this make it convenient for the creator of the content . who keep it basic & simple . & also a simple content will adapt itself better to the various mobile platform .
4. Easy to Track — Mobile marketing is an effective way to collect user Data .database that use phone numbers as unique ID’S are most effective , since many people since , many people keep their mobile phone for a longer period of time . this help the mobile advertiser better to understand & analyse user behaviour .
5. Mobile Payments — This is the one of the benefits for the business people . the latest mobile phone is very convienent for the users today . here the users are provided with the secure online payment mode . which work via advanced mobile web system .

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